Top 10 brands on Matches Fashion in fourth quarter 2020 (as of December 12th) according to GMV estimates are Saint Laurent (4.6M EUR GMV), Balenciaga (4.1M EUR est. GMV), Bottega Veneta (3.7M EUR est. GMV), followed by Gucci, Moncler, Burberry, Max Mara, Isabel Marant, and Valentino. For these brands sales were almost exclusively driven by full price sales. Womenswear (22.6M EUR GMV) is leading vs menswear (7.3M EUR est. GMV). Almost all sales were driven by fall-winter 2020 collections. Top product categories for the top 10 brands are Clothing (10.5M EUR est. GMV) and Shoes (9M EUR est. GMV).
